Brand Messaging Audit

Project: Brand Messaging

Client: Phexxi

Agency: McCann Health New Jersey

Problem: Organic website traffic suffered from high bounce rates. Social Media Channels had low engagement rates for 1 year.

Solution: Reviewed the brand messaging across the site and social channels. Delivered a brand audit to restructure messaging into a unified, directive tone across platforms with ISI regulations.

Result: Organic traffic leads rose 35% in under 2 months.

Tools: Adobe XD, Microsoft Teams, Ziflow